Media campaigns
Through partnership working and ‘one voice’ messaging across TV, social media and billboards, we have built strong relationships with the public to promote litter prevention. In 2018, we first introduced the unforgettable irate, magenta puppet, 'Al'. Al is disgusted by all things litter and not afraid to tell you so! The character delivers memorable messages and appeals to all age ranges, rallying against litter and driving behaviour change.
Litter Loathing Puppet tackles Car Litter Litter Loathing Puppet tackles Littering
Litter Loathing Puppet tackles Dog Fouling Litter Loathing Puppet tackles Coffee Cups
Litter Loathing Puppet tackles Marine Litter Litter Loathing Puppet tackles Plastic Straws